Our Mission: From "Best-Kept Secret" to Market Leader

The idea for Sprout IQ began with a problem we saw right here in our community. Our founder knew many fantastic local business owners in the Quinte Area who felt like a "best-kept secret." They were frustrated by marketing options that were too complex, too expensive, and failed to reach the right customers.

Determined to find a better way, he discovered a group leading local marketing across North America. They had a proven model that was simple but brilliant: combine the trust of a local community magazine with the power of targeted online ads. He knew this was the answer our local businesses needed.

Sprout IQ was then founded to bring that powerful system home. Through a strategic partnership, our mission is to act as the local experts on the ground, helping our neighbours use these world-class tools to grow their business and become the trusted, go-to choice in town.

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The Sprout IQ Difference

Smarter Budgets, Bigger Impact

A skilled female artisan is focused on shaping clay on a pottery wheel in her sunlit workshop, surrounded by shelves of her finished work.

What makes our "plug-and-play" model different? Efficiency.

Traditional agencies can absorb 20-30% of your budget in management fees. Our flat-rate daily plans ensure virtually every dollar goes directly into your advertising campaigns. This efficiency allows us to generate, on average, 25% more impressions for the same budget, giving you a significant competitive advantage. We combine this with a multi-channel strategy for complete local dominance:

Community Print Ads: Placements in trusted publications like North Belleville Living.

Targeted Digital Ads: Campaigns on Meta (Facebook/Instagram) and Google that generate 5,000 to over 50,000 impressions per month.

Online Presence Management: Syncing your business across 30+ directories to build trust and authority.

Who We Help.

We specialize in partnering with service-based businesses and retailers within the Quinte Area (Quinte West, Belleville, and Prince Edward County). Our clients are experts in their craft but often struggle to translate that expertise into broad community awareness and a consistent flow of new customers. If you're ready to grow from being a hidden gem to the go-to name in your industry, we're here to help make it happen.

Who We Are

We're marketing experts who are passionate about seeing our community's businesses thrive.

Alejandro Neckles Bio Picture

Alejandro Neckles

Alejandro Neckles leads Business Development at Sprout IQ, combining the insight of a technology investor and entrepreneur with a deep understanding of marketing strategy, growth, and market dynamics. He specializes in identifying untapped opportunities and scaling businesses for sustainable success, helping clients move beyond advertising to build brand ecosystems that attract, retain, and convert. Alejandro’s approach blends strategic foresight with operational execution, empowering brands to command their niche and set the standard in their market.
Amy Lett Bio Picture

Amy Lett

Amy Lett leads Content + Creative at Sprout IQ, bringing 15+ years of experience in agency and brand leadership. She has directed integrated marketing campaigns for luxury brands and global household names, and now channels that expertise into empowering local businesses. Amy specializes in brand positioning, storytelling, and content systems that convert—helping boutique brands build awareness, trust, and long-term loyalty. Internationally published, she brings a journalistic eye to every story

Connect with Alejandro & Amy

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