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Sprout IQ Privacy Policy

Effective Date: September 23, 2025

Sprout IQ ("we," "us," or "our") is committed to protecting the privacy of our users ("you" or "your"). This Privacy Policy explains how we collect, use, disclose, and protect your information when you visit our website and use our services.

Information We Collect

We collect several types of information for various purposes to improve our Services to you.

  • Personal Information: This may include your name, email address, phone number, company name, job title, and other information you choose to provide when requesting a demo, subscribing to our newsletter, or contacting us through the Website.
  • Usage Data: We may collect information about how you access and use the Website, such as the pages you view, the time you spend on those pages, the links you click, and your IP address. This information is collected automatically through cookies and other tracking technologies.

Use of Information

We use the information we collect for various purposes, including: to provide and maintain the Website and Services; to process your requests and respond to your inquiries; to personalize your experience; to send you promotional emails and marketing communications (with your consent); to analyze and improve the Website; and to comply with legal obligations.

Disclosure of Information

We may disclose your information to third-party vendors and service providers who help us operate the Website and Services. These third parties are obligated to keep your information confidential and use it only for the purposes we have disclosed. We may also disclose your information if required by law or in good faith belief that such disclosure is necessary to comply with a legal process, protect rights or safety, or prevent fraud.

Data Retention

We will retain your information for as long as it is necessary for the purposes described in this Privacy Policy, and to the extent necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.

Your Rights

You have certain rights regarding your personal information: access, rectification, erasure, restriction, and objection. To exercise any of these rights, please contact us using the information below.

California Privacy Rights (CCPA/CPRA)

If you are a California resident, the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA), provides additional rights: the right to know what personal information we collect and how we use it, the right to request deletion, the right to correct inaccurate personal information, and the right not to be discriminated against for exercising these rights. We do not sell or share your personal information for monetary value or for cross-context behavioral advertising as defined under the CCPA/CPRA.

Cookies and Other Tracking Technologies

We use cookies and other tracking technologies to collect and store information about your use of the Website. You can choose to disable cookies through your browser settings, though this may limit certain features.

Website Analytics and Session Replay

We partner with Microsoft Clarity and Microsoft Advertising to capture how you use and interact with our website through behavioral metrics, heatmaps, and session replay to improve and market our products and services. For more information, visit the Microsoft Privacy Statement.

Children's Privacy

Our Website and Services are not intended for children under the age of 13. We do not knowingly collect personal information from children under 13.

Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on the Website.

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