Belleville Dealerships
Year-End Clearance Season 2026

The dealerships category in the Year-End edition is open for one partner. The case for why now, what it is, and what it costs in time to decide.

The ask

A 20-minute conversation to claim exclusive content partnership. Monthly print plus matched digital, capturing the active 4-week buyer window for Dealerships across Bay of Quinte.

Before the September 15 cutoff

I. Why now three reasons, one window

December still moves serious volume.

Canadian dealerships delivered 135,511 units in December 2024, worth $8.1B. Year-end clearance is not a slow month. It is a deadline.

December sales volume · StatCan

ii.

Trucks own the clearance lot.

Of 135,511 units vehicles sold in December 2024, 119,058 units were trucks. The clearance buyer is shopping size and capability, and the outgoing model year has both.

Truck share of December sales · StatCan

iii.

Ontario carries the heaviest share.

Ontario accounted for 53,435 units of December's national total, worth $3.1B. The clearance window is concentrated here.

Ontario December sales · StatCan

4wk

Wk 0 · start Wk 0–2 · research Wk 2–3 · contact Wk 4 · commit

II. The program precision plus reach, ongoing category ownership

Print · North Belleville Living MagazineK8N · North Belleville

Precision delivery

Established homeowner households in top-value neighbourhoods. The audience most likely to invest. Not volume, fit.

Households: 2,500+
Median sale: $735k
Cadence: Monthly

Digital · ProgrammaticK8N · K8P · K0K

Broader reach

Across Bay of Quinte. Reaches the active research cohort before first contact.

Impressions: ~70k / mo
Geo: K8N · K8P · K0K

Together

The buyers watching for year-end clearance tags, plus the cohort timing their trade-in before January.

Continuous presence through the clearance window. Built for recognition before the sticker price drops.

III. Category status what's true today

Owners / edition

One

Competing voices

No competing content partner in Dealerships

Status

Open, first to commit secures the category

Next step · No obligation

If clearance pricing is real, twenty minutes is enough to know.

Print cutoff: September 15 20 min · video or phone One category · one partner

Book the 20-minute call → sproutiq.ca/book-a-call

Sources · StatCan New Motor Vehicle Sales (Table 20-10-0001-01), StatCan Vehicle Registrations (Table 23-10-0308-01) · Year-End Clearance Season 2026

Figures cited from StatCan, CMHC, IBC, MPC, and other named sources as published; presented without independent Sprout IQ verification.

Sprout IQ · Belleville, ON