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Sprout IQ Market Brief · № 01
From Alejandro Neckles · Publisher, Sprout IQ
Real Estate Law — Bay of Quinte

Belleville Real Estate Law
— Spring 2026

The real estate law category in the Spring edition is open for one partner. The case for why now, what it is, and what it costs in time to decide.

The ask
A 20-minute conversation to claim ongoing category exclusivity — monthly print plus matched digital, capturing the rolling 12-week buyer cycle across Bay of Quinte.
Before the May 15 cutoff
I. Why now — three reasons, one window
i.

Inventory is buyer-friendly again.

National months-of-inventory sit at 5 months, with active listings at 167,524 — -10.6% the long-term average. Buyers need representation when they have selection.

MoI 5 months · CREA
ii.

Counsel gets chosen 8 weeks before closing.

Buyers pick counsel around the offer stage, not at closing. Be the name they already know when the file lands on their desk.

8-week pre-transaction window · spring buyer cycle
iii.

Pricing is resetting.

MLS HPI moved -4.7% year-over-year and average price is $673,084 (-0.8%). Closings need careful counsel when terms shift.

HPI YoY -4.7% · CREA
8wk
Wk 0 · start Wk 0–4 · research Wk 4–7 · contact Wk 8 · commit
II. The program — precision plus reach, ongoing category ownership
Print · North Belleville Living MagazineK8N · North Belleville

Precision delivery

Established homeowner households on the streets where home values are highest. The move-up & refinance segment — not volume, fit.

Households
2,500+
Median sale
$735k
Cadence
Monthly
Digital · ProgrammaticK8N · K8P · K0K

Broader reach

Across Belleville, Quinte West & Prince Edward County — reaches the first-time research cohort before first contact.

Impressions
~70k / mo
Geo
K8N · K8P · K0K
Together

The owners actually transacting — plus the cohort still picking a lawyer.

Continuous presence. Built for recognition before the offer goes in.

III. Category status — what's true today
Owners / edition
One
Competing voices
No other real estate law advertiser in this edition
Status
Open — first to commit secures the category
Next step · No obligation

If the timing reads right, twenty minutes is enough to know.

Print cutoff: May 15 20 min · video or phone One category · one partner
Sources · CREA National Statistics — latest · Spring 2026
Sprout IQ · Belleville, ON